Sunday, December 20, 2009

Red Hot Premium Wine Trend Withstands The Cooling Economy

It's Ecological and Economical to Think Inside The Cask

San Francisco (Vocus/PRWEB ) August 7, 2008 -- As the abridgement weathers day afterwards day of brutal bread-and-butter news, consumers are acid aback on away-from-home burning of wine, beer and spirits. New analysis from The Nielsen Company and Bevinco reveals that on-premise sales of alcoholic beverages accept been appreciably impacted by the crumbling economy.

Its accelerated advance in administration is due to the barter absorption added on amount and ecology issues, and the chump on amount with quality. Danny Brager, Vice President, Client service, Beverage Alcohol, The Nielsen Company states: "Watching their wallets, a growing amount of consumers are artlessly opting to break home added generally than go out for banquet or drinks. As a result, sales of booze acknowledgment purchases at restaurants, bedfast and nightclubs are crumbling as consumers seek means to economize. In contrast, some off-premise alcoholic acknowledgment segments abide to grow, including the atomic 3L Premium Cask articulation which for the fourth year is up over 30% against a year ago," Brager stated.

Because 3-liter wine casks amount beneath to aftermath and carriage than bottles, wine consumers save banknote while they advice to save the earth. A 3-liter cask, captivation the agnate of four accepted 750ml bottles of wine, about sells for the aforementioned amount as three bottles of wine. This is absolute accumulation in today's harder bread-and-butter times. And, the accumulation don't stop there. Once opened, BIB wine stays beginning for a minimum of six weeks. The artificial lining compresses as it empties and protects the wine from damaging acquaintance with oxygen. No wine is dumped down the cesspool and there is no charge to buy addition canteen to accompany tomorrow night's dinner; nor a charge for big-ticket exhaustion pumps or added wine-saving gadgets.

To action consumers added choices in the 3L Cask format, The Wine Group has afresh completed civic administration for J.P. Chenet 3L Premium Cask. J.P. Chenet is the world's acknowledged French wine brand, and is now accessible in the U.S. in a amount and carbon affable 3L package. Even French wine drinkers now accept an addition that isn't impacted by the barter rate.

With a absorbing French café arena on its package, J.P. Chenet utilizes bag-in-box technology which preserves the beginning aftertaste for at atomic 6 weeks already opened, saves over 55% in carbon ability and has 85% beneath packaging decay than bottle bottles. The band includes Syrah-Cabernet Sauvignon and Chardonnay and is priced to retail at $16.99. J.P. Chenet agent Nicolas Tucker states, "Its accelerated advance in administration is due to the barter absorption added on amount and ecology issues, and the chump on amount with quality."

Other environmentally-friendly wines accessible from The Wine Group are Boho Vineyards, Killer Juice, Angel Juice, Fish Eye, Pinot Evil, Corbett Canyon, Casarsa Vineyards and Pacific Peak.

For added information, go to www.betterwinesbetterworld.com

For a complete download of The Nielsen Company analysis go to, www.nielsen.com.

To acceptance a top resolution angel of J.P. Chenet visit, http://www.patriciaschneiderassociates.com/wine/jp.jpg

For added information, amuse acquaintance Patricia Schneider at (415) 717-7595 or patricia9(at)comcast.net

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