Sunday, December 20, 2009

Celebrities Go the Extra Mile for Sport Relief 2006 Launch

Celebrities from the worlds of action and ball will today barrage the Sport Relief 2006 attack at The Albannach, WC2 and in Trafalgar Square.

-- Chris Evans, Davina McCall, Kate Thornton, Patrick Kielty, Kirsty Gallacher, Steve Cram and Sally Gunnell will be a allotment of the host of acclaimed faces advancement the country to Go the Extra Mile this summer.

At the affection of the accomplished attack is the Sainsbury’s Sport Relief Mile, area the absolute country including celebrities, politicians and the accepted accessible are apprenticed to do a Mile to accession money to advice accessible humans arch boxy lives actuality in the UK, and in the atomic countries of the world. At the alpha band this year will be the brand of Sadie Frost, Sir Steve Redgrave, Chantelle Houghton, Dame Kelly Holmes, Ade Adepitan, Kirsty Gallagher, Jo Brand and affluence more.

Programming arch up to July 15th on BBC ONE includes “Sport Relief Goes All Out for India”, a two allotment documentary which follows a celebrity candid aggregation in India, and “Sport Relief presents Only Fools on Horses”, area 10 celebrities action it out to appearance jump their way to success over 9 nights of abide TV, culminating in the Grand Finale on July 15th.

Sport Relief Saturday on July 15th will aswell see a 5-hour TV appropriate on BBC ONE, hosted by Davina McCall, Chris Evans and Gary Lineker. Highlights will cover a appropriate from the casting of Footballers Wives, “All Star Boxing”, “Peter Kay Live from the Phoenix Club” and a brilliant brindled “Question of Sport Relief”.

Live advantage from the 15 ‘flagship’ Sainsbury’s Sport Relief Miles will be beamed above the UK on July 15th on BBC ONE’s Sport Relief Mile show, presented by John Inverdale and Colin Jackson.

The Sport Relief Red Sock is axial to the acquaintance of anybody demography allotment in the day. Each ‘Miler’ will crop allotment cutting one red ‘Doing It’ sock, and at the accomplishment band they’ll be presented with a additional ‘Done It’ beat to accomplish a pair, and appearance the apple that they’ve socked it to poverty.

Sport Relief commodity includes a Fairtrade T-Shirt, a ‘Roger’ – the Sport Relief amulet which is the have to accept accent for Summer 2006 – and the Roger pin badge. All commodity is alone accessible at Sainsbury’s and online at Sport Relief.

In 2004, Sport Relief aloft added than £16 actor and saw added than 80,000 humans Going the Extra Mile. This time it’s traveling to be even bigger.

Sport Relief Media Centre

Notes to Editors:

Go the Extra Mile on Sport Relief Saturday, July 15th 2006. Visit Sports Relief to acquisition out more, or alarm 0845 605 8000 for an access kit (Calls amount no added than 4p per min from BT landlines. Other abettor and adaptable ante may vary).

There are 15 civic mile contest for you to accept from:

Belfast (Custom House Square), Birmingham (Millennium Point), Brighton (Madeira Drive), Bristol (Millennium Square), Cardiff (City Hall Lawns), Glasgow (Glasgow Green), Hull (Queens Gardens), Ipswich (Christchurch Park), Leeds (Roundhay Park), London (Victoria Embankment), Manchester (Exchange Square), NewcastleGateshead (Quayside), Nottingham (Victoria Embankment), Plymouth (Plymouth Hoe), Southampton (Hoglands Park).

To accomplish a donation, alarm 08457 910 910 (local alarm accuse apply)

Sport Relief was set up by Comic Relief, in affiliation with BBC Sport, to accouterment abjection and disadvantage actuality at home and overseas

Since its barrage in 2002, Sport Relief has aloft over £30 actor

Half of the money aloft will be spent in the UK to advice accord those active in disadvantaged and disconnected communities a bigger life; the added bisected will advice accouchement and adolescent humans in the world’s atomic countries, faced with the circadian absoluteness of acute poverty, bribery and exploitation

Sport Relief is an action of Comic Relief, registered alms 326568, in affiliation with BBC Sport

Thank you to anybody complex in the Sport Relief 2006 launch: The Albannach, 66 Trafalgar Square, Greater London Authority, Limelight, Impact Promotions, Rapid Response Barriers, Music and Arts Security, Newman Displays, Freud Communications and Matt Mitchell

For added information, acquaintance the Comic Relief Media Team:
Lucy McGill:   020 7840 2529
   
Anna Capleton:   020 7840 2527   

Ryan Holloway:   020 7840 2530   

BBC Sport Publicity:
Caroline Inman:     020 8576 7789

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