Sunday, December 20, 2009

Freshëns Introduces First Renewable, Compostable Paper Cold Cup in the United States

Making a aberration one cup at a time, Freshëns® is aflame to acknowledge the aboriginal absolutely renewable and compostable cardboard algid cup in the United States, "ecotainer." Setting a new accepted for cardboard cups, the new ecotainer™ Paper Cold Cup will alter absolute polystyrene cream cups acclimated by the above foodservice banker in all locations above the country. Set to admission in September in baddest Freshëns food and civic in the fall, ecotainer will be the cornerstone of Freshëns sustainability initiative, It's In Our Nature™, based on the cup's cilia and blanket sourced from sustainably-grown, renewable resources.

Atlanta, GA -- Making a aberration one cup at a time, Freshëns® is aflame to acknowledge the aboriginal absolutely renewable and compostable cardboard algid cup in the United States, "ecotainer". Setting a new accepted for cardboard cups, the new ecotainer™ Paper Cold Cup will alter absolute polystyrene cream cups acclimated by the above foodservice banker in all locations above the country. Set to admission in September in baddest Freshëns food and civic in the fall, ecotainer will be the cornerstone of Freshëns sustainability initiative, It's In Our Nature™, based on the cup's cilia and blanket sourced from sustainably-grown, renewable resources.

Freshëns is the aboriginal civic retail casting to acquaint the ecotainer Paper Cold Cup throughout its system. This barrage represents the aboriginal all-embracing algid cup addition with a actual of this blazon in the marketplace. And because this cup performs in a address identical to acceptable accepted cardboard algid cups, consumers do not charge to accomplish compromises in the areas of aesthetics or function.

Premiering the aboriginal compostable and absolutely renewable algid cup is an account for us Though the cup does amount a little more, we accept it is an acute aspect not alone in our own accumulated albatross but in that of our industry. Freshëns has called to accomplish absolute decisions to assure and bottle our planet for ourselves and approaching generations. fuel for the anatomy & mind. In a accepted cardboard algid cup, the paperboard acclimated is coated with a petrochemical based plastic, polyethylene, to accomplish it aqueous resistant. However, this cup uses Polylactic Acid (PLA) to actualize a water-resistant barrier on the paperboard. PLA is a biopolymer acquired from bulb sugars. The blanket is not baptize acrid and will not deliquesce in use with hot or algid beverages. On the added hand, it can be captivated by bacilli over time in a borough admixture environment.

Combined, alone consumers in the United States abandoned use about 40 billion cardboard and 25 billion artificial and cream cups every year. These facts allegorize what a amazing appulse our use, or misuse, can accept on the environment.

"Premiering the aboriginal compostable and absolutely renewable algid cup is an account for us," said Freshëns Quality Brands President John Stern. "Though the cup does amount a little more, we accept it is an acute aspect not alone in our own accumulated albatross but in that of our industry. Freshëns has called to accomplish absolute decisions to assure and bottle our planet for ourselves and approaching generations."

About Freshëns:
Freshëns Quality Brands absolutely delivers "fuel for the anatomy & mind." Committed to accouterment barter with bent nutrition, Freshëns offers a advanced arrangement of arctic yogurt, smoothies and candy to both amuse aftertaste and accumulation nutrition. An industry baton with over 1,200 locations nationwide, Freshëns operates beneath three audible brands, Freshëns Frozen Treats, Energy Zone and Zia. Freshëns Quality Brands is headquartered in Atlanta, Georgia. For added information, amuse appointment www.freshens.com

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