Sunday, December 20, 2009

Kids' Eco-Adventure Game Lands National Retail Distribution

Seattle-Based Xeko Expands Distribution by over 500%

Seattle, WA -- With the ambiance a allotment of the hottest capacity this year, the affair of endangered breed has aswell appear to the forefront. Indicative of the nation's acute interest, Xeko, an eco-adventure trading agenda bold advised to advise kids about endangered breed and the environment, has landed its aboriginal civic retail administration aperture and is now accessible at Barnes & Noble food throughout the US.

Xeko's amateur acquiesce for accouchement to apprentice about the plight of endangered breed from above the globe, the habitats they abide in, and the ecology threats to each. Instead of monsters and fantasy like added trading agenda games, Xeko takes its cues from attributes and science, casting absolute abominable breed as the heroes and basing bold play on ecosystem relationships.

"This is a huge milestone--adding these food increases our administration by over 500%, and Xeko is now able to ability even added admirers above the country," says Amy Tucker, admiral and co-founder of Matter Group, architect of Xeko. "We apperceive that to aftereffect lasting, absolute change for our planet, we have to appoint children, the next bearing of eco-leaders."

With the accession of Barnes & Noble to its agenda of retail outlets including Whole Foods, Amazon, and a array of specialty food and zoos above the country, Xeko (MSRP $19.99 - $29.99) will be accessible at added than 1,400 retail outlets above the country. The aggregation is aswell demography its business to a new akin with added areas of operation; in the advancing months Xeko will be ablution a new online aperture for the bold as able-bodied as a band of eco-plush toys--called Xeko Pals--featuring assorted endangered breed depicted in the game.

This summer aswell marks the absolution of Mission: China, Xeko's fourth bold collection, which coincides with the 2008 Olympics in Beijing. As with the antecedent award-winning sets, Xeko captures kids' absorption by accumulation two things they love: trading agenda amateur and animals. Every copy appearance arresting bulb and abominable breed from one of Earth's 34 biodiversity hotspots. Conservation International, Xeko's non-profit accomplice and the afflatus abaft Xeko, receives 4% of net bold and costly sales in abutment of its plan to save the hotspots.

About Matter Group, LLC - Matter Group's mission is to advance sustainability by creating and business world-class articles and media that absorb and affect humans to accomplish a difference. The company's success is abstinent by their triple-bottom line: profitability, ecology impact, and amusing contribution. The Seattle-based aggregation launched the Xeko bold on Earth Day in 2006 and is currently alive on projects to extend the Xeko ball acreage into television, film, and merchandise.

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