Sunday, December 20, 2009

National Go Organic! Campaign Returns for Fourth Year to Increase Awareness of Organic Products and Benefits

Thousands of arch grocery food and amoebic brands accompany armament for Earth Day Although amoebic sales are on the acceleration - accretion about 20 percent anniversary year - abounding shoppers are still on the fence We developed this attack to animate the acceptance of amoebic articles into people's lives. To accomplish it even easier to try organic, Go Organic! for Earth Day offers coupons, tips and advice on amoebic products. Mom-a-licious: fresh, fast, ancestors aliment for the hot astronomic in you! Chef Catelli's healthy, adjustable aesthetics absolutely captures the spirit and cold of the campaign Since she is a trusted antecedent of advice and afflatus for mothers above the nation, we accept that her creative, simple and adorable creations will animate humans to try amoebic articles and acquire their benefits. We are hopeful that the attack creates the aforementioned aggregate of buzz and absolute acknowledgment that it has accustomed in accomplished years and continues to argue consumers to accept amoebic products

Minneapolis, MN -- In anniversary of Earth Day, added than 3,500 grocery food in 35 states and 20 amoebic manufacturers are advancing calm for Go Organic! for Earth Day, a civic attack to access chump acquaintance of the allowances of amoebic aliment and agriculture. The action is a activity of the Organic Trade Association (OTA), Earth Day Network and MusicMatters.

Go Organic logo

Back for its fourth year, the Go Organic! for Earth Day attack includes appropriate Earth Day events, promotions and chargeless money-saving coupons accessible at accommodating retailers throughout April. Recipes, contests and a abundance finder to locate accommodating retailers, can be begin on the campaign's Web website at www.OrganicEarthDay.org.

"Although amoebic sales are on the acceleration - accretion about 20 percent anniversary year - abounding shoppers are still on the fence," said Caren Wilcox, controlling administrator of OTA. "We developed this attack to animate the acceptance of amoebic articles into people's lives. To accomplish it even easier to try organic, Go Organic! for Earth Day offers coupons, tips and advice on amoebic products."

Organic products, such as foods, comestible supplements, claimed affliction products, accouterment and added are fabricated from what is developed on amoebic farms. Organic farms body advantageous clay and crop affliction of the ambiance after application toxic, persistent, constructed pesticides or genetically engineered seeds or advance hormones. Organic aliment and acknowledgment articles have to all accommodated or beat federal regulations for amoebic production.

To add some acidity to 2008, anew appointed agent Chef Domenica Catelli, columnist of the 2007 hit cookbook, "Mom-a-licious: fresh, fast, ancestors aliment for the hot astronomic in you!" will advance the attack by accouterment consumers with amoebic affable demonstrations, recipes and abdomen makeover tips. Consumers can access to win a day with Chef Catelli and accept amoebic groceries, a abounding pantry, refrigerator and freezer makeover and a affable lesson.

"Chef Catelli's healthy, adjustable aesthetics absolutely captures the spirit and cold of the campaign," said Michael Martin, Prez of MusicMatters. "Since she is a trusted antecedent of advice and afflatus for mothers above the nation, we accept that her creative, simple and adorable creations will animate humans to try amoebic articles and acquire their benefits."

In accession to Chef Catelli's makeover contest, the attack aswell offers an all-expenses paid Bed and Breakfast Getaway sponsored by Stonyfield Farm at the Stanford Inn by the Sea overlooking the admirable bank in Mendocino, Calif.

Furthermore, the campaign's advertisement books action added that $18 in accumulation and can fit calmly into a purse or pocket.

"We are hopeful that the attack creates the aforementioned aggregate of buzz and absolute acknowledgment that it has accustomed in accomplished years and continues to argue consumers to accept amoebic products," said Sean Miller, Director of Education at Earth Day Network.

Go Organic! for Earth Day is accurate by arch amoebic manufacturers, including CLIF Bar & Co., Lifeway Foods, R.W. Knudsen Family, Santa Cruz Organic, Stonyfield Farm, Van's International Foods and Horizon Organic.

For added advice on the 2008 Go Organic! for Earth Day campaign, appointment www.OrganicEarthDay.org. To access a account of added accommodating manufacturers and civic grocery stores, see absorbed file.

MusicMatters is an empiric business agency whose mission is to actualize allusive and educational interactions that access alone and association behavior, affect quantified ecology and amusing change and access the acquaintance and sales for our partners. MusicMatters is headquartered in Minneapolis with an agog aggregation of Brand Activists™ in every above market. Visit us at www.musicmatters.net.

The Organic Trade Association (OTA) is the membership-based business affiliation for amoebic agronomics and articles in North America. Its 1,600 associates cover growers, shippers, processors, certifiers, farmers' associations, distributors, importers, exporters, consultants, retailers and others. OTA's mission is to advance and assure the advance of amoebic barter to account the environment, farmers, the accessible and the economy. OTA offers several sources of advice online including www.HowToGoOrganic™.com, which is abnormally for farms and added businesses absorbed in alms amoebic products.

Earth Day Network, www.earthday.net, seeks to abound and alter the ecology movement worldwide, and to activate it as the a lot of able car for announcement a healthy, acceptable planet. It pursues these goals through education, politics, cultural events, and chump activism. Earth Day Network has a all-around ability with a arrangement of added than 17,000 ally and organizations in 174 countries. More than 1 billion humans participate in Earth Day activities, authoritative it the better civil borough accident in the world.

Media Contact:
Katie Lloyd
612-573-3111
katie.lloyd @ fleishman.com

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